Digital Marketing Manager

Exeter

Competitive salary and benefits

Ref: SM1124

Based in Exeter, my client a full-service marketing agency is looking for a Digital Marketing Manager to service their wide range of blue chip regional and national clients.

Working alongside the Head of Digital, this role encompasses all aspects of the digital marketing mix; from campaign strategy and planning, delivering class-leading Search, Social, and Programmatic campaigns, to providing reports and insight to clients.

The ideal candidate will be an enthusiastic digital marketer with an eye for detail and a passion for driving results through digital media. You will be able to keep pace with the evolving digital media marketplace and combine best practices with a continual drive for innovation.

As well as leading on strategic and analytical insight, you will also be skilled in the management of digital media buying and optimisation and will be able to demonstrate a high level of competency with core digital advertising channels such as Google Ads, Facebook, other ad vendors/DSPs, and reporting platforms.

You will be confident and articulate in their ability to communicate complex media strategies and interpreting digital media performance for clients, both in person and in written formats.

Responsibilities:

  • Creating media strategies to fit client-specific requirements.
  • Directly managing digital marketing campaigns spanning Search, Social and Programmatic channels.
  • Identify and implement campaign objectives and goals.
  • Interpreting data and providing analysis and management information reports.
  • Liaising directly with clients to develop agency relationships and a deeper understanding of business requirements.
  • Managing campaign budgets, timescales and deliverables effectively.
  • Assisting with business development initiatives, tenders and pitch documents.

Skills required:

  • Strong level of experience with Google Ads and Analytics products.
  • Valid Google Certifications are highly desirable.
  • A thorough understanding of other digital advertising channels, including Social Media, Video, Mobile and Programmatic DSPs.
  • Proven ability to deliver digital campaigns that meet agreed KPIs.
  • Able to accurately assess digital media performance and communicate ROI.
  • Confident in a client-facing role where relationship and budget management is critical
  • Excellent time management, problem-solving, written and verbal communications skills.

To apply for this job please drop me a line, quoting Ref: SM1124, together with your CV  to:

sarah@sarahmoir.co.uk